BrightEdge is built for enterprise SEO teams that want AI visibility inside a quote-based SEO suite. Omnia is built for small teams that need AI visibility work done, with daily tracking and an agent that acts on it, from €79/month.
Facts checked October 2026 · How we compare tools
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AI engines tracked daily
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Both track AI visibility. The difference is how often, how deep, and what you get when the data comes back.
See how your brand shows up in AI answers, free for 14 days.
BrightEdge adds AI visibility tracking and recommendations to an enterprise SEO suite. Omnia is built only for AI visibility, with an agent that does the work. The right choice depends on whether you need a full SEO suite or a focused AI visibility tool.
You need to monitor AI visibility across ChatGPT, Perplexity, Google AI Overviews, and Google AI Mode - and act on what you findYour team wants every prompt tracked daily, in any country and language you chooseYou need transparent pricing that your finance team can approve without a procurement process (from €79/mo)You want an execution layer that turns AI visibility gaps into prioritized content tasks, and an agent that ships them with your approvalYou want an MCP connector that can act - create prompts, manage topics - not only read dataTeams at Iberia Cards, The Power MBA, and INDYA use Omnia to track AI visibility across markets — not just monitor it
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You manage traditional SEO at Fortune 500 scale and need a single platform for large-scale keyword tracking across global marketsYour organization requires dedicated customer success management and enterprise-level onboarding supportYou already run BrightEdge for traditional SEO and want AI visibility data inside the same ecosystemYour budget supports quote-based enterprise pricingEvery Omnia plan includes daily monitoring across ChatGPT, Perplexity, Google AI Overviews and Google AI Mode, with Claude, Gemini and Copilot available upon request, from €79/mo (€63/mo billed annually) after a 14-day free trial. BrightEdge's AI Catalyst tracks ChatGPT, Google AI Overviews, Gemini and Perplexity for BrightEdge customers, under a custom-priced enterprise contract with no public pricing. Omnia gives you self-serve access, a published price, and an agent that acts on the data from each engine.
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“Omnia helped us simplify how we look at AI visibility. Our AI leads inbound grew by 30%.”
Four engines tracked daily, three more upon request, in any country. Citation data down to the URL, and an agent that turns every gap into work your team can ship.
Tracking tools show you a score. Omnia shows you the source. Every citation tracked to URL level, classified by page type, owned, third-party, or social. Then it reverse-engineers the pattern into a content brief, a placement target, and a task list your team can execute this week.
Citations shift when new content is indexed, when competitors publish, and when models update. Omnia captures those changes that same day.
The Omnia Agent proposes Projects built from citation data, each with its evidence. You accept, start or discard them on one board, and it marks each one Done when the work is in place.
It depends on what you need. BrightEdge is a traditional enterprise SEO platform that has added AI visibility tracking and recommendations. Omnia is purpose-built for AI engine optimization - monitoring and improving how your brand appears in AI-generated answers, with an execution layer to act on what the data shows. If you only need large-scale keyword tracking and site audits, BrightEdge covers that. If you need AI visibility with a path to action, Omnia is the sharper tool for the job.
Yes. Some teams use BrightEdge for traditional SEO infrastructure and Omnia for dedicated AI engine monitoring and execution. The Omnia MCP connector makes it straightforward to integrate AI visibility data into your existing workflows regardless of what other tools you run.
Omnia starts from €79/mo with self-serve signup, monthly billing and a 14-day free trial with no credit card required. BrightEdge pricing is quote-based. Omnia's transparent pricing means you can evaluate the platform without a multi-week sales process.
Omnia uses real browser execution to query AI engines - the same way your customers interact with them. This captures the actual answers and citations that appear in real sessions, rather than relying on API-approximated data that may not reflect what users actually see.
You can run Omnia alongside BrightEdge starting today. Many teams add Omnia for AI-specific monitoring and execution while their BrightEdge contract covers traditional SEO. There is no conflict between the two, and Omnia's monthly pricing means no long-term commitment is required to start.
Omnia is self-serve. You can sign up, connect your domain, and see your first AI visibility results in about 3 minutes. There is no multi-week demo process or months-long onboarding period. The platform scans your site, identifies relevant prompts, and begins tracking immediately.
