
Best AI Brand Sentiment Analysis Tools in 2026 (and Which Job Each One Does)

Alfredo BernalOrganic Growth LeadatOmnia
Alfredo BernalOrganic Growth LeadatOmnia
TL;DR
Your clients have started asking whether ChatGPT recommends them. Answering once is easy. Answering every month, for every client, without a separate bill per brand, is where most agencies get stuck.
This guide compares the best AI visibility tools for marketing agencies on what matters when you run several clients. It covers how each tool counts clients, what it costs per client, which engines it covers and what you can hand a client as a report. Every price was checked on the vendor's own site.
AI search visibility for agencies comes down to six things: the client model, cost at scale, engine coverage, client reporting, actionability and pitch support.
These AI visibility tracking tools for agencies are compared on their agency-relevant plans, with prices read on each vendor's site on 13 November 2026.
| Tool | Agency entry price | How clients are counted | Prompts | AI engines | Client reporting | Best for |
|---|---|---|---|---|---|---|
| Omnia | €79/mo (Growth) | Unlimited brands on every plan | 25 / 100 / 200+ shared | 4 by default, 3 more on request | API and MCP on every plan; exports on Pro and Enterprise | Agencies that want one prompt pool and next steps |
| Peec AI | $245/mo (Essential) | 3 / 10 / 25 projects | Credit-based | 8 consumer engines | View-only dashboards, automated reports, CSV | Agencies that pitch often |
| Otterly.AI | €29/mo (Lite) | Unlimited brands | 16 / 120 / 403 | 4 of 7 | Brand reports, Data Studio connector | Low entry cost |
| Semrush AI Visibility Toolkit | $99/mo per domain, yearly | Per domain | 25 per domain | 4 | Pro Report add-on with white-labeling | Agencies already on Semrush |
| SE Visible | $89/mo (Basic) | 5 / 10 / 30 projects | 75 / 200 / 1,000 | 5 | Client logins, Data Studio, API | Most prompts per dollar |
| Profound | Agency pricing not listed | Client workspaces | Credits per workspace | Up to 10 on Enterprise | Not listed on pricing page | Larger agencies with enterprise clients |
| Scrunch | $300/mo (Starter) | Agency packages on request | 350 custom | 7 | Not listed on pricing page | Agencies needing many engines |
| HubSpot AEO | $50/mo per brand | Per brand | 25 per brand | 3 | Not listed | One or two clients on HubSpot |
| ZipTie | From $25.65/mo | Configurable slots | You choose | Up to 7 | Not listed | Weekly or monthly tracking at volume |
Prices checked on each vendor's pricing page on 13 November 2026. Prices change often, so confirm before you buy.
AI engines recommend a small group of tools to agencies again and again. Omnia monitored the US prompt "What are the best AI visibility tools for agencies managing multiple clients?" daily from 14 October to 12 November 2026. Across 112 AI answers, 84 different brands were named.
| Brand | Share of AI answers that named it |
|---|---|
| Peec AI | 92.0% |
| Otterly.AI | 90.2% |
| Profound | 90.2% |
| Semrush | 85.7% |
| Scrunch | 32.1% |
| Ahrefs | 31.3% |
| AthenaHQ | 30.4% |
| SE Ranking | 26.8% |
The most cited sources were agency tool lists written by vendors, led by Profound's and Semrush's own lists. That is one prompt in one market over one month, so read it as what AI engines recommend today, not as a quality ranking. Check prices yourself before you shortlist.
Each review covers what agencies get, the watch-outs and the price listed on the vendor's site on 13 November 2026.
Omnia is an AI visibility platform that monitors prompts daily for any number of brands and, through the Omnia Agent, turns visibility gaps into work you approve.
Best for: small and mid-size agencies that want to add AI visibility to SEO or content retainers without paying per client brand.
What agencies get: every plan includes unlimited brands, regions and languages, so you add clients without a new subscription and share one prompt pool across them. Omnia runs prompts daily in real browsers on ChatGPT, Perplexity, Google AI Overviews and Google AI Mode. Claude, Gemini and Bing AI Mode are available on request. You see every complete answer and the exact URLs each engine cites, split into owned, third-party and social sources.
The Omnia Agent suggests projects for each client, such as a page to rewrite or a cited source to earn a place in, and drafts the work. Omnia does most of the work; you make the calls and approve what ships.
For client reporting, API and MCP access on every plan, and data exports on Pro and Enterprise, let you build reports in Looker Studio, Sheets or your own dashboards. Spanish agency Alto&Claro connected Omnia's API to BigQuery for its client reports. "Automatic competitor detection plus sentiment analysis means we're not scripting prompts manually anymore," says Guillermo Tatay, its Online Strategy Lead.
Watch-outs: Omnia has no white-label reporting or client logins. Prompt limits apply to the whole account, so 10 clients at 25 prompts each need the Enterprise plan.
Pricing (vendor site, 13 Nov 2026): Growth €79/mo (25 prompts), Pro €279/mo (100 prompts), Enterprise from €499/mo (200+ prompts). Lower prices apply billed yearly. 14-day free trial on Growth, no credit card required. See Omnia for agencies.
Peec AI is an AI search analytics platform with dedicated agency plans built around client projects and credits.
Best for: agencies that pitch often and want structured client projects.
What agencies get: agency plans include 3, 10 or 25 client projects, unlimited team and client seats, eight consumer AI engines, view-only dashboards, automated reporting and CSV exports. Free pitch workspaces (3 to 10 depending on plan) give prospects 7 days of data.
Watch-outs: pricing is credit-based: one credit is one prompt on one model for one day, so more engines use credits faster. Data Studio dashboards start on the Scale plan.
Pricing (vendor site, 13 Nov 2026): Essential $245/mo (10,000 credits, 3 projects), Growth $495/mo (25,000, 10 projects), Scale $795/mo (65,000, 25 projects); lower prices billed yearly.
Otterly.AI is a low-cost AI search monitoring tool that lets agencies analyze unlimited brands on its standard plans.
Best for: agencies starting with a few clients on a small budget.
What agencies get: unlimited brands to analyze, unlimited brand reports and a Data Studio connector, on 4 of its 7 supported engines. An Agency Partner Program adds a directory listing and co-selling support.
Watch-outs: there is no agency-specific plan, and prompts are capped per account: 403 on Premium, then Enterprise.
Pricing (vendor site, 13 Nov 2026): Lite €29/mo (16 prompts), Standard €189/mo (120), Premium €489/mo (403); 15% off yearly. Free trial.
Semrush's AI Visibility Toolkit adds AI prompt tracking to the Semrush platform, priced per domain.
Best for: agencies that already run client SEO in Semrush and need branded reports.
What agencies get: 25 prompts per domain tracked daily across ChatGPT, Google AI, Gemini and Perplexity, with brand performance reports. The Pro Report add-on lists branding and white-labeling.
Watch-outs: the price is per domain, so cost grows in a straight line with clients.
Pricing (vendor site, 13 Nov 2026): $99/mo per domain, billed yearly. Pro Report add-on $20/mo. Seven-day free trial.
SE Visible is SE Ranking's AI visibility product, with an Agency plan sized for dozens of clients.
Best for: agencies that want many prompts per dollar and client logins.
What agencies get: daily tracking on ChatGPT, AI Overviews, AI Mode, Gemini and Copilot, with unlimited user seats. Clients can log in and see only their brand, and you get Data Studio, API and MCP access. The Agency plan adds the Claude API and a customer success manager.
Watch-outs: no white-label reporting is listed. Perplexity is not among the listed engines.
Pricing (vendor site, 13 Nov 2026): Basic $89/mo (75 prompts, 5 projects), Core $189/mo (200, 10), Agency $399/mo (1,000, 30); 20% off yearly. 10-day free trial.
Profound is an enterprise AI visibility platform with an agency program based on client workspaces.
Best for: larger agencies serving enterprise clients.
What agencies get: up to 10 answer engines on Enterprise and an Agency Growth plan with 400 credits per client workspace, according to its pricing FAQ.
Watch-outs: agency pricing is not listed on Profound's pricing page, so you need a sales conversation to compare cost.
Pricing (vendor site, 13 Nov 2026): free 7-day trial (50 prompts on ChatGPT, Gemini and Google AI Overviews); Enterprise custom.
Scrunch is an AI search visibility platform with broad engine coverage and agency packages on request.
Best for: agencies whose clients need Claude and Meta AI covered.
What agencies get: 350 custom prompts on Starter across ChatGPT, Claude, Gemini, Perplexity, Google AI Mode, AI Overviews and Meta.
Watch-outs: agency packages are on a separate page, not on the pricing page, so check client limits before you commit.
Pricing (vendor site, 13 Nov 2026): Starter $300/mo ($250 billed yearly), Growth $500/mo ($417 yearly). 7-day free trial on Starter.
HubSpot AEO is a standalone AI visibility tracker from HubSpot, priced per brand.
Best for: agencies with one or two clients, especially HubSpot partners.
What agencies get: 25 prompts per brand on ChatGPT, Gemini and Perplexity, with a daily score and no HubSpot subscription required.
Watch-outs: each brand needs its own $50 instance, and there is no Google AI Overviews or AI Mode.
Pricing (vendor site, 13 Nov 2026): $50/mo per brand, $45/mo billed yearly.
ZipTie is a configurable AI search tracker where you buy daily, weekly or monthly prompt slots.
Best for: agencies that can live with weekly or monthly data across many clients.
What agencies get: up to 7 engines and a free choice of cadence per prompt.
Watch-outs: there are no fixed plans, so quotes take work to compare.
Pricing (vendor site, 13 Nov 2026): configurations from $25.65/mo; 20% off yearly. ZipTie's own agency example, 10 clients with 50 weekly prompts each on 7 engines, costs $130.72/mo.
AI visibility platforms for agencies with published prices cost about $40 to $99 per client per month at 10 clients with 25 prompts each. That range comes from list prices checked on 13 November 2026. The model behind the price matters more than the entry price.
The table uses these assumptions:
| Tool (engines) | 3 clients | 10 clients | 25 clients |
|---|---|---|---|
| Omnia (4) | Pro €279, about €93 per client | Enterprise, from €499 (quote) | Enterprise (quote) |
| Peec AI (3 of 8) | Essential $245, about $82 | Growth $495, about $50 | Scale $795, about $32 |
| Otterly.AI (4) | Standard €189, €63 | Premium €489, about €49 | Above Premium's 403 prompts, Enterprise (quote) |
| Semrush (4) | $99 | $99 | $99 |
| SE Visible (5) | Basic $89, about $30 | Agency $399, about $40 | Agency $399, about $16 |
| HubSpot AEO (3) | $50 | $50 | $50 |
Worked example: an agency with 10 clients at 25 prompts each needs 250 prompts tracked daily. SE Visible's Agency plan covers it for $399 a month, about $40 per client. Otterly's Premium plan costs €489 (about €49 per client), Peec AI's Growth plan $495 (about $50) and Semrush $990 ($99).
With Omnia, 10 clients at 20 prompts each (200 prompts) fit the Enterprise plan from €499, about €50 per client, and every additional brand adds no extra fee.
Engine counts differ between rows, so compare what each client gets, not only the bill.
The most affordable AI visibility tools for small agencies are SE Visible Basic, Otterly.AI Standard and Omnia Pro, depending on how many prompts each client needs.
Start with free trials on your own clients before you commit: Omnia (14 days), SE Visible (10 days), Scrunch and Semrush (7 days) and Otterly.AI all offer one.
Few AI visibility tools offer true white-label reporting, so check exactly what each one includes before you promise branded reports to clients. Among the nine tools here, Semrush's Pro Report add-on ($20 a month) is the one whose pricing page lists branding and white-labeling.
| Tool | What you can give clients (vendor page, 13 Nov 2026) |
|---|---|
| Omnia | No white-label. API and MCP on every plan, and data exports on Pro and Enterprise, to build reports in Looker Studio, Sheets or your own dashboards |
| Peec AI | View-only dashboards, automated reporting and CSV on all agency plans; Data Studio dashboards on Scale and above |
| Otterly.AI | Unlimited brand reports and a Data Studio connector |
| Semrush | Pro Report add-on with branding and white-labeling ($20/mo) |
| SE Visible | Client logins that show only their brand; Data Studio, API and MCP |
| Profound, Scrunch, HubSpot AEO, ZipTie | Client reporting not listed on the pricing page |
If you are searching for AEO tools with white-label reporting, the practical route for most agencies is a data connector or API. Feed it into the reporting tool you already use with clients.
Agencies roll out AI visibility in five steps, starting small and reporting on the same prompts every month.
For the agency workflow in Omnia, see AI visibility for agencies.
Omnia lets an agency add AI visibility to every client without a per-brand bill. Every plan includes unlimited brands, regions and languages, and one prompt pool you split across clients as you need.
For each client you see the exact URLs AI engines cite, so the monthly report comes with a to-do list. The Omnia Agent turns those gaps into suggested projects and drafts. Omnia does most of the work; you make the calls and approve what ships. API and MCP access on every plan let you feed client dashboards your way.
Run the free AI visibility checker on a client or prospect, or start a 14-day free trial on the Growth plan, no credit card required. Compare plans on the pricing page.
Omnia offers a 14-day free trial on the Growth plan.
No credit card required. See exactly where your brand shows up (or doesn't) across AI engines, then let the platform's recommendations guide your next move.
The best AI visibility tools for agencies in 2026 are Omnia, Peec AI, Otterly.AI, Semrush, SE Visible, Profound, Scrunch, HubSpot AEO and ZipTie. Choose by client model: unlimited brands (Omnia, Otterly.AI), client projects (Peec AI, SE Visible) or per-domain pricing (Semrush).
At 10 clients with 25 prompts each, tools with published prices cost about $40 to $99 per client per month, based on list prices checked on 13 November 2026. Per-domain pricing stays flat per client, while project and prompt-pool plans get cheaper per client as you grow.
Among the tools compared here, Semrush's Pro Report add-on ($20 a month) is the one whose pricing page lists white-labeling. Others offer client dashboards, client logins or Data Studio connectors. Omnia has no white-label reporting; agencies use its API, MCP or data exports to build their own client reports.
Start with about 25 prompts per client, covering category, problem and comparison questions in one market. Add prompts by product line or market once the first set shows useful patterns, and keep the core set fixed so monthly reports stay comparable.
When Omnia monitored the US prompt on AI visibility tools for agencies from 14 October to 12 November 2026, AI engines most often named Peec AI, Otterly.AI, Profound and Semrush. The best AEO tools for agencies still depend on client count, engines and reporting needs, so test on real clients first.
A business with a marketer who can act on clear data a few hours a week can use AEO tools directly. A business with no time, or one that needs digital PR, is usually better served by an agency. For agencies to consider, see our list of AEO agencies.
Written By

Alfredo BernalOrganic Growth LeadatOmniaNo credit card required · Free for 14 days · See your AI visibility within 3 minutes